We like Innocent. They have a cool attitude, a tasty product and great marketing. Dickie, an ex-employee of ours, used to drink bucketfuls of their smoothies when he worked with us in the summer, and we became all too well acquainted with the brand. Hence, we were excited when they rang us up, interested in the new Continental hoodies for their sample distributors to wear whilst on their tour of the freezing North.
After I visited ‘Fruit Towers’, their HQ near Hammersmith, London they opted for both the mens and ladies versions of the pullover hooded sweat. A good choice (in my humble opinion)!
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[...] Every winter, Innocent, one of Indigo’s clients, raise money for charities that help elderly people stay warm during the winter by having a ‘Supergran’ knitting contest.They knit lots of little woolly hats and stick them on our smoothie bottles. For each behatted bottle sold, 50p is donated to their chosen charity Age Concern. Their Supergran2006 Flickr group shows the hats and the knitters in all their glory. [...]