It is time to go home, turn off the lights, pick up all the bottles of wine and ‘Quality Street’ and juggle them on the train whilst dodging all the little kids that have come into work with ‘Daddy’ in the City, an old tradition around here. Just a quick reminder, we’ll be running a [...]
Category Archives: Alex’s Thoughts
Understand your clients when picking sizes
Image Source: Creating Passionate Users Kathy Sierra, over at the Creating Passionate Users blog, makes an excellent point which anyone buying t-shirts for an event should take notice of. In fact, if you don’t have time to read her post just check out her picture above which, as the platitude goes, speaks a thousand words. [...]
Also posted in Alex's Thoughts Tagged clothing, conference, free, freebie, indigo, indigo clothing, kathy sierra, sizes, t-shirts, tees, tshirts Leave a comment
American Apparel to be sold for $382 million US
American Apparel, the casual clothing chain whose socially conscious manufacturing, sexually charged advertising and snug-fitting T-shirts have generated a cultlike following, will be sold to a little-known investment firm for $382.5 million, according to people briefed on the matter. Source: The New York Times, 18 Dec 2006Â
Also posted in Alex's Thoughts Tagged american, apparel, clothing, indigo, indigo clothing 3 Comments
Google Trends: T-Shirt Printing
If you haven’t come across Google Trends yet, check it out. You can see and compare search patterns over time and key news articles are correlated with the graphs. Interesting to note summer 2005 saw a big peak in search volume for the t-shirt printing industry compared to 2006, which wasn’t as big as 2005 [...]
Also posted in Alex's Thoughts, Websites Tagged clothing, google, indigo, indigo clothing, printing, t-shirt, trends 1 Comment
Books for t-shirt lovers
What do you get a friend who is a t-shirt lover for Christmas other than a t-shirt, because if they have one more trendy, screen printed, slogan tee in their wardrobe, it will explode? Well, a book may be a good way to go and The Travels of a T-Shirt in the Global Economy by [...]
Also posted in Alex's Thoughts Tagged amazon, book, christmas, clothing, cotton, indigo, indigo clothing, t-shirt, tee, threadless Leave a comment
I’ll wear black until they make something darker
Mrs J. O. wrote to us with this request: I was looking for the t-shirt with this saying. My husband had said he liked it and I wanted to buy it for him. I’m not even sure I have the right website or anything. He had just told me what the shirt had said. Do [...]
Also posted in Alex's Thoughts 6 Comments
Raglan Sleeves
Rachel was watching University Challenge on TV the other day and came up with a good fact about Raglan sleeves being named after a British general. A dig on the net came up with the explanation: Lord Raglan and the Raglan Sleeve Lord Raglan lost an arm in the Crimean War. To make dressing easier [...]
Also posted in Alex's Thoughts, Client Services Team Tagged british, clothing, general, indigo, indigo clothing, raglan, sleeve Leave a comment
Sports Performance Clothing
The Guardian has a good article today about performance, base-layer, sports clothing for elite athletes. I was reading it over someone’s shoulder on the train this morning on the way into work but the person annoyingly left the train at Clapham Junction so I didn’t get to finish it! Luckily the Guardian website is very [...]
Also posted in Alex's Thoughts Tagged clothing, guardian, indigo, indigo clothing, newspaper, sports Leave a comment
Purple Cows
A client of mine invited me to drinks and a talk he was hosting near Trafalgar Square last summer. I agreed, thinking maybe it would be a good networking opportunity, would keep my client happy and it was hardly out of my way considering Indigo is based in the City. At the same time I [...]
Also posted in Alex's Thoughts, Noteworthy, Printwear & Promotion Tagged business, cow, godin, indigo, indigo clothing, printwear, promotion, purple, seth Leave a comment

Under the bonnet (or ‘hood’ if you live across ‘the pond’)
It is that time of year again when the sleeves get rolled up and the website code gets a good work over. Templates get tweaked, css files overhauled, new clothing for 2007 added, pages re-written and updated (e.g. brand information) and new graphics get designed. It is amazing how much hard work it is to [...]