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PASTE a tee onto a tee

By 23rd July 2009 One Comment

Here’s something I’ve not seen before. They say that ingenuity is in simplicity and this t-shirt design by Brooklyn based PASTE is simplicity at it’s most ingenious, or is it? Here Paste’s graphic artist Jason Laurits has designed a t-shirt featuring nothing but a sketch of a…..t-shirt……yes, you heard correctly, on the front. Despite its blatant simplicity, I still can’t get my head around this t-shirt. There are a million questions I could ask: is the t-shirt on the design inspired by the t-shirt itself? Which came first, the design or the t-shirt? Whether you like it or not, the tee on tee is one of the PASTE’s more simplistic designs.

See two tee?

See two tee?

Others include the slightly more adventurous ‘Damn – Girl’ shirt, on which a Jane Austen-style legacy hero casts a flirtatious look at the bee-hind of one of his female companions, and by his comment seems, well what can I say? Rear-ly impressed. Not sure what Austen would have to say about that, but if this indie design soars in popularity perhaps it will be added to the script of the next Pride & Prejudice adaptation, completely changing the characterization of Mr. Darcy for generations to come. I predict outrage. Like it or loath it, you can’t accuse Laurits of failing in his vision to associate his t-shirt line with art, culture and humour.

Damn-Girl

Damn-Girl

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