Who Makes T-Shirts? We Make T-Shirts.

WE MAKE T-SHIRTS kind of gives the game away. What do they do? Make T-Shirts. Who are ‘we’? They are Tony, Gill and Mike, Nottingham designers, printers and sellers – nestled in the hub of the creative t-shirt trade. ‘We Make T-Shirts’ was born during a busy University life of design, and since then has … Read more

Harvard Yard: academia finds fashion

As the majority of the student population begin the academic year in an oversized hoody and those mouldy old flip-flops left over from Summer, the brainboxes at Harvard University have turned their academic wisdom to the fashion scene. No, it’s not the students who’ve been busy designing a new, preppy, overpriced brand: it’s the University … Read more

Change Your Perspective

Ever felt like everyone is looking down on you? Then maybe this t-shirt isn’t the one for you. Altru Apparel’s most recent t-shirt line includes a print which may take you by surprise. It might just be that I am naive in the design stakes, but I’ve never seen anything quite like this on a … Read more

Adidas SLVR

adidas SLVR Spring / Summer 2009 from adidas SLVR on Vimeo. Rated ‘Best Sportswear’ in the Feb 2009 edition of design magazine, Wallpaper, is Adidas’s new SLVR range, which apparently is positionted somewhere between its own Y-3 range and American Apparel. We love the emphasis on waste-aware production and funky cuts.

Latest celeb to launch a clothing line

So what can’t Pharrell Williams do!? Produce, rap, dance and now design clothes! Last Wednesday saw the launch of his two new clothing lines Billionaires Boys Club and Ice cream. So far only Harvey Nicholls has the exclusive stock! According to Pharrell the inspiration for the first collection came from Charlie and the Chocolate Factory’s … Read more

Garment Price Increases

We have been notified by a number of our suppliers that due to particular market forces they have had no alternative but to increase prices on a number of their products. Although some products are increasing in price, there are also several styles that have been reduced. There are a number of reasons why these … Read more

Luxury Redefined

Luxury Redefined

There is a group of people out there who share the collective aim of developing the ‘perfect t-shirt’. They have now developed a great looking website (luxuryredefined.co.uk) and, being t-shirt related, it sits in my bookmarks in the t-shirt websites category (it is a BIG category!). I do though find it’s presence there a slight irritant and hence the reason for this post. I have to get these feelings of my chest, to explain why that simple link always catches my eye and gnaws at me.

The aim of Better Thinking, the company behind the project, as I understand it, is to develop a t-shirt that is great to wear and is environmentally/socially responsible too. The project started in October 2005 and the t-shirt will be available online and from John Smedley stockists from Spring 2008 in men’s, women’s and children’s versions.

To quote from the press release (PDF):

The Luxury Redefined t-shirt is made in Derbyshire from organic, undyed, unbleached, fair trade, extra-long staple Peruvian cotton with an exceptionally low water footprint. Attention has also been paid to minimising waste, energy and packaging.

Clearly this t-shirt is being pitched at the retail market, rather than the promotional one that Indigo Clothing resides in, and looking at the prices of some of the other John Smedley t-shirts, I don’t expect this to be cheap range! All very commendable and maybe it is too early to comment having yet to see the t-shirt and the price list but I have an issue with yet another company peddling this ‘story’ for some of the reasons outlined below:

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T-Shirts in tubes

Matt recently returned from his travels in Australia and Japan and he popped into the office to show show us a ‘t-shirt-in-a tube’ he bought from a fancy t-shirt vending machine store in Tokyo. The shop is a concept store by well know brand UNIQLO UT and as a retail idea, it is pretty fun. … Read more

Banana Republic London flagship store

[ad#Google Adsense] The countdown is on, 2 days until the American brand Banana Republic opens its first ever European flagship store. The store is opening on the 20th March on one of London’s most prestigious shopping streets – 224 Regent Street, London. Gap Inc. describes this part of the group: ‘Banana Republic is an accessible … Read more

Colour Prediction for Spring & Summer 2008

According to Vogue, one of this season’s most fashionable colours is lilac (sugary shades). Alberta Ferretti explains the appeal of lilac, ‘Lilac is a romantic colour. It is sophisticated but also populist; it lets you dare without being loud, you can be noticed without being glaring.‘ Lilac personally reminds me of childhood! Here at Indigo, … Read more